Line an 8x8 baking dish with parchment paper and set aside
Using a large glass bowl, melt the white chocolate chips with the condensed milk in intervals for 30 seconds at an until melted and smooth.
Stir in the kool-aid powder until completely dissolved.
Pour fudge into the prepared baking dish and sprinkle the valentine's day sprinkles all over the top of the fudge.
Slightly push sprinkles into the fudge so that they are set into the fudge when you cut it.
Allow the fudge to harden on the counter overnight.
Remove fudge from baking dish and cut into 1-inch squares.